One of the coolest new companies we talked to at SXSW was Utterz. You can send an “utter” in several ways - text, pictures, audio, or video through your mobile phone or computer and have it update in several places (currently I have it distributing my Utterz to my WordPress blog, Tumblr page, Twitter, facebook, and YouTube).

While the concept may have been around for some time, I haven’t seen it executed this well before. Today I was reading a story on CNN and thought that my podcast audience might get a kick out of my take on it. So, I called into the Utterz phone line, and recorded my Utter. Once I was finished, I snapped a picture of the website with my phone and emailed that to go@utterz.com. Because I recorded my Utter and sent the picture within 10 minutes of each other, Utterz paired them together into one post. A short time later the post with flash-embedded audio and an accompanying pic were across all my channels. How cool is that?

The ability that we have to spread information so quickly and with so much rich media is astounding. Imagine capturing that once in a lifetime picture, then recording audio commentary to accompany it and having it spread to the world in minutes. Technology is, and will continue to, change the way news is being reported and information is disseminated. Companies that adopt this new shift will be clearly out in front of the pack.

Look for our video interview with the crew at Utterz on Relevantly Speaking in the next couple weeks.